Employees Affective Commitment to Change: The Key to Successful CRM Implementation Journal Articles Refereed uri icon

Overview

Published in

  • European Journal of Marketing

Time

Date/time value

  • 2008

Identity

Digital Object Identifier (DOI)

  • 10.1108/03090560810903709

Additional Document Info

Parent Title

  • European Journal of Marketing

Volume

  • 42

Issue

  • 11/12

Publisher

  • Emerald